Template
Product waitlist template
Build a launch or restock waitlist by capturing emails from a single post.
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The template
What's inside this Tap
Who it's for
Brands and makers with an upcoming product or a restock who want first-in-line demand.
Example post
Teaser post ending with: “Want first access? Comment WAITLIST and I'll save your spot.”
Trigger keyword
WAITLIST
Opening DM
Saved you a spot! ✨ Reply to this message with your email and you'll be first to know the moment it goes live.
Delivery message
You're on the list ✅ We'll message you the second it drops, before it's announced anywhere else.
TrackComments matchedDMs sentEmails capturedWaitlist size
How it works
How comment-to-DM automation works
- 01
Choose a post and keyword
Pick a post or Reel and a word like “guide” or “price”.
- 02
Add your message and offer
Write the DM and attach a link, PDF, coupon or booking page.
- 03
CommentTap sends it — and tracks it
Every match gets a DM right away. Clicks and leads land in your stats.
FAQ
Questions, answered
- How is this different from the course-launch template?
- This waitlist fits any product or restock, while the course-launch template is written for enrolments; both capture emails but the copy differs.
- When should I open the waitlist?
- Start as soon as you tease the product. The earlier you capture interested followers, the warmer your audience is when it finally launches. The first DM can confirm the spot right away and say how you will announce the launch, so nobody is left guessing what happens next.
- Can I notify everyone at launch?
- Yes. Because you captured emails, you can reach the whole waitlist directly the moment the product goes live, ahead of a public announcement. Make sure the consent you collected covers that email.
- What if the launch date slips?
- Send the waitlist an update or early look by email from your own email tool, so interest stays high even if the date moves.